Rural IS Cool!
Many of my travels take me to rural places across the country. I have to tell you, I love rural places - for their beauty, their friendliness, the absence of traffic, wonderful fragrances and surprises around every corner.
And what came across my desk today? A t-shirt and wristbands with the message #ruraliscool. Rural IS cool and NTCA, the Rural Broadband Association, thinks so too. They have even started a “rural is cool” movement that they want you to join to shape the future of your communities and local industries by highlighting positive impacts and contributions of individuals, businesses and communities in rural areas.
According to an article by NTCA, “Earlier this year, U.S. Department of Agriculture Secretary Tom Vilsack sounded the alarm about some disturbing trends in rural America. In light of population decline, and fewer elected representatives coming from rural areas, rural America is at risk of becoming less relevant nationally.
“But as we all know, rural is relevant. Vilsack has pointed out that rural America contributes innovations to technology, art, science and agriculture. For example, more than 3 million American farmers have sold a total of $297 billion in goods, according to the USDA National Agricultural Statistics Services 2012 Census. Rural American inventors include Idaho farmer Philo Farnsworth, one of the fathers of modern television industry, and Pam Turner, who invented the Spiral EyeTM Sewing Needle in Blaine, Minn.
“The voice of rural Americans and their stories can help shape and determine the policies and services that protect and invest in rural America. More stories mean more accurate information about the needs of rural America for a better quality of life.”
You can find out how to join the Rural Is Cool Movement, share your own stories about your own rural cool factor, watch a video from our friends at AgriPulse about #ruraliscool, and use the hashtag in your own tweets about places you love.